Tuesday, 18 March 2008
Optics giant uses Somerset web designers
WHEN the international optics giant Gooch & Housego from Ilminster needed a new website it was delighted to find industry-leading expertise right on its doorstep in Somerset. The South West web specialist, Iconography, from Crewkerne, worked with Think! Design to develop a website which met Gooch & Housego’s demanding technical specification, as well as looking great.
Gareth Jones, CEO at Gooch & Housego said: ‘The task was to connect our international bases with a sophisticated web presence and reflect our number one position as manufacturers of complex optical components.’
The website, www.goochandhousego.com, was built and maintained by Iconography with creative design from Think! in Taunton to provide a cohesive web resource for viewing the firm’s specialist optical product range, company news, and country specific sales contacts. The site has a smooth contemporary feel, with advanced navigation provided by Ajax scripting technology and the industry recognised Prototype framework and the Moo.fx library.
Gooch and Housego’s high calibre client base spans the industrial laser, biomedical, defence and metrology global markets.
Established in Ilminster, in 1948 Gooch & Housego has kept a strong South West identity. International headquarters are still based in Somerset with five manufacturing sites in the UK, US and Germany, which are supported by worldwide sales and marketing teams.
Mike Draper, Director of Acousto Optics said: ‘60 years later Gooch and Housego is still leading the global manufacture of precision optics operating from our HQ base in the South West.
‘It was fantastic to find two West-country businesses with the capability to deliver the innovation, functionality and creative design needed to provide a crucial online resource for our global client base.’
